Secret Shopping
Whether your looking to acquire new land, invest in a development or launch a new marketing campaign - understanding the competitive context is crucial to your success.
To stay competitive, it's imperative to know what products and services you are competing against. Competitive intelligence is our passion and we strive to provide our customers with the most accurate intelligence in the industry. We gather our information directly by secret shopping - whether its pricing, positioning, floor plans or contracts. Our competitive intelligence services provide the information and insights that our customers need to stay ahead.
We can support your next project with competitive intelligence that includes;
- Product audits including accomodation type, quantity and size
- Service delivery including programs and pricing
- Sales rates and occupancy statistics
- Product pipeline
- Contract information
- Pricing
- Resident profiles
- Sales tools, techniques, advertising and collaterol